TIRANA, March 6 /ATA/ – Albania has officially become the host country of ITB Berlin for 2025, the world’s leading travel trade show, Prime Minister Edi Rama said on Wednesday.
The government head shared images showing the ceremony of submitting ITB Berlin Host Country title for 2025 to the Minister of Tourism and Environment, Mirela Kumbaro, on the sidelines of the tourism trade fair.
“Albania has officially received the Host Country of ITB Berlin for 2025, the world’s largest travel trade show after long hard work and serious commitment to excel while showcasing Albania’s tourist offer and potential at international travel events,” PM Rama said.
The Minister of Tourism and Environment Mirela Kumbaro, and Chief Executive Officer (CEO) of “Messe Berlin”, Mario Tobias, officially signed the agreement on making Albania Host Country of ITB Berlin for 2025 on the sidelines of the trade fair in the German capital.
With this agreement signed, the Ministry of Tourism and Environment will kick off an one-year promotional campaign due to complete next March, turns Albania into the epicenter and theme of the world’s most important travel and tourism event held every year in Berlin.
Tourism Minister Kumbaro said she was happy that German organizers invited Albania to become the ITB Berlin’s host country, Mario Tobias, CEO of Messe Berlin, and Deborah Rothe, CEO of ITB Berlin, noted that Albania showcased a very rich and diverse program at the trade fair.
Under the slogan “Albania All Senses,” Albania will once again take part in the world’s largest tourism fair, ITB Berlin, which runs from March 5 to 7 in Germany.
In this fair, Albania is being showcased within a space curated by the Ministry of Tourism and Environment, with the participation of 26 private tour operators and seven tourist municipalities that will present their offers and potentials in Berlin.
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