This strategic discussion between European film fund leaders and MEPs focused on establishing the policy frameworks necessary to guide the growth of Albania’s audiovisual industry.

During the meeting, there were discussions on public funding, the vital state support for cinema.

Also, there were discussions on AI in film, the challenges, impacts, and new regulations for AI; the global Distribution, methods to increase international film circulation and viewership and EU relations, the coordinated strategic policy priorities with the European Parliament delegation.

The National Center of Cinematography reported that the international counterparts paid special attention to the new Albanian cinematography and audiovisual draft law. European partners gave full support to this important legal reform, which paves the way for the creation of the new national agency and the application of incentive schemes such as cash rebates. /p.s./

In the last meeting of the leading board that was held at the Venice Film Festival, there was a unanimous decision to accept ANCC, further strengthening the network of European agencies.

ANCC Head Eol Çashku expressed his belief that the reunification of the European continent depends first of all on culture and knowledge.

Therefore, he continued, EFAD constitutes an excellent instrument to share knowledge and best practices in order to encourage support for European cinematographic creativity.

“We are pleased to welcome Albania to our European family. We look forward to a fruitful cooperation”, stated Chris Marcich, EFAD president.

ANCC, founded in 1997, is the only public institution dedicated to the financing, promotion and support of cinematography and audiovisual production in Albania. /r.e/p.s./