TIRANA, July 16 /ATA/ Albania has recorded a significant increase in the number of visitors and overnight stays during May of this year, reflecting a positive and ongoing trend in the development of tourism in the country.
Data published by the Institute of Statistics (INSTAT) show that the number of visitors increased by 31.8%, with the largest contribution to this growth coming from non-resident visitors, who recorded an increase of 36.6%. Meanwhile, resident visitors recorded an increase of 18.6%.
Additionally, the number of overnight stays in Albania increased by 31.5%, with non-resident visitors contributing a 35.1% increase, while overnight stays by resident visitors rose by 20.6%.
These figures reflect a thriving period for the tourism sector and indicate that Albania is gaining growing appeal among tourists, particularly international visitors.
According to the statistics, the majority of non-resident visitors came from Kosovo, Italy, and Germany—key markets that contribute to Albania’s inbound tourism. Specifically, 15% of visitors came from Kosovo, 13% from Italy, and 9% from Germany. Poland and France each contributed 8%, while 47% of visitors came from other countries, highlighting the diversity of foreign markets visiting the country.
One of the segments that experienced the highest growth is the coastal area, which recorded a 47.6% increase in the number of visitors. This is a clear indicator of the growing popularity of Albania’s beaches and coastal regions.
Accommodation in hotels and similar establishments also recorded a 38.5% increase, while the room occupancy rate reached 28.7% in May 2025, compared to 25.1% in the same month of 2024. This indicator reflects an improvement in accommodation management and a growing demand for tourism services in Albania.
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